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Brand strategy & Brand Messaging & Brand Visuals
Spending no more than 5 to 15% of your budget on branding is a fair guideline. So, if you’re investing $50,000 in a new company, don’t go beyond $7,500.
A new company carries risk, and success is not assured. Your branding approach will almost certainly change as your firm grows. It could be wise to postpone a big investment in branding until the business starts generating more revenue.
